This year, starting on Feb 14th, Spring Festival coincides with Valentine's Day.
Although most folks refer to the Chinese following the "lunar" calandar, in fact, they follow the solar-lunar calandar. This is a 60 year cycle. Originally used by farmers to plan planting, the wonderful calandar, with famous ox pictures, is not unlike the Old Farmer's Almanac.
In two weeks the New year festival will conclude with the Lantern Festival, and young folks, who pine to be with their lovers, instead of family, will be together then.